I’ve come to the realization of failure because of 2 chief experiences. First of all, I’ve interviewed dozens of really successful marketers. A few hit it right off with their beginning attempt. It was the correct program for them, circumstances were correct, the platform was solid enough.
But a great number of these successful leaders had likewise been through many other programs before arriving at the correct combination. In a few programs they accomplished a little success. In others, none. But they were bright enough not to keep bashing their heads against the brick wall! They were confident that, regardless how committed and dedicated they were to average programs, they couldn’t succeed like they wanted.
They sought something better. And continued looking till they discovered it.
The 2nd group holds those who hadn’t been successful in marketing. They were yet struggling to accomplish any type of success.
Frequently, there were visible reasons why they hadn’t succeeded – the company they represented was weakly, they had a deficiency of focus, personality issues, and family issues, no training, and so forth. However there was that one fundamental reason in each case.
They had omitted the real secret to uniform success. In its place they had substituted a hodgepodge of positive-thinking mush.
A few were altogether committed and dedicated. Yet, that very commitment kept them romping in circles.
A few believed they were committed – but they were truly stubborn and couldn’t, wouldn’t, admit errors. After all, they were “thinking positively.”
A few confused their positive thinking with truth. “Ultimately, my positive thinking has to win out.
A few, for assorted reasons, trusted that simply because the plan was multi-level or network marketing, it (and they) had to win!
Frequently, a lot of these failures had tried to follow the grumblings of a “leader” who had bumbled into success for one reason or another. This “leader” came to trust that he had merited this success, not because of conditions or great fortune, but because of some inborn “mind power” inside himself.
It’s genuine. A few marketers in a few programs have a great degree of success because of components outside of their control. It’s not what they executed but what occurred. For example, they enrolled an acquaintance that did nothing but recruit one additional individual. That 2nd individual built a huge business. All the marketer then had to accomplish was to qualify for commissions, either by signing on relatives or bringing in deals. Or, let’s provide him a little credit — recruiting enough regular leads so he’d qualify for great commissions. But maybe 70, 80 or 90% of his revenue came from that one individual who came in more or less by chance event.
However that’s the way that marketing occasionally works. In a few programs we simply need one “red-hot leader” on the 1st or 2nd level. And that’s o.k. But what isn’t o.k. is when we call ourselves “leaders” and rave about success secrets that had little to do with our growing. We were financially repaid mostly through fortunate occurrences instead of the unvarying application of principles. Leaders” of this sort frequently provide little credit to those who truly made them successful.
Maybe it’s like an individual who purchases weekly lottery tickets.
Let’s suppose he wins big and gets to be a millionaire. Now, he travels and holds seminars on how his “brain power” and” positive thinking” and “success secrets” made him rich.
Is this implausible? Aren’t there PC programs and pamphlets being sold on how to succeed at the lottery? Of course. Aren’t there psychics willing to accept a bit of your money to tell you how to pick your lucky numbers?
So, fortune may play some part – maybe a big part – in someone’s financial success. Not all is reasonable in this life. A few are born into impoverishment. A few into great riches. A few with impairments, others with grand mental and physical potential. And occasionally we swim against the wake other people leave behind them. Not only do we harvest what we sow, but frequently we must scramble out of the weeds that other people have sown.
Not all appears fair in marketing. Somebody might join the same company as you do, work it a couple of hours, pull in a few good individuals, and have it made! On the other hand, you may discover yourself working long and hard with individuals who have potential but require a lot of direction and grooming. Consequently, it builds much more slowly for you. Your success isn’t through merely one or two individuals, but through many.
Whatever is the case for you, be of great courage as –
- If you comprehend the power working within you and not just dedication and commitment, you’ll reach the pinnacle of success for you! And you’ll know it and love it!
The Marketing Resource (Click on a title below for more details)
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